[{"id":94677958745,"handle":"black-white-greys","updated_at":"2023-11-08T13:05:03-05:00","published_at":"2019-07-03T14:18:21-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Black, White \u0026 Greys","body_html":"","image":{"created_at":"2019-07-30T21:00:38-04:00","alt":null,"width":1125,"height":1125,"src":"\/\/www.weareruggedbeauty.com\/cdn\/shop\/collections\/Lotus_Flower_with_Dots.png?v=1564534838"}},{"id":461052313874,"handle":"clearance","updated_at":"2023-09-26T15:00:02-04:00","published_at":"2023-09-26T14:57:17-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Fond Farewell Shades","body_html":""},{"id":157854924897,"handle":"grey-nail-polish","title":"Grey Nail Polish","updated_at":"2023-12-02T18:40:07-05:00","body_html":"","published_at":"2019-12-04T15:44:54-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Grey"},{"column":"title","relation":"contains","condition":"Gray"},{"column":"title","relation":"not_contains","condition":"copy"}],"published_scope":"global"},{"id":64988381273,"handle":"lake-day","updated_at":"2023-10-25T11:15:05-04:00","published_at":"2018-09-10T17:26:07-04:00","sort_order":"created","template_suffix":"","published_scope":"global","title":"Lake Day","body_html":"\u003cspan style=\"color: #404040;\"\u003e\u003cem\u003eWe couldn’t help but create a collection inspired by the Great Lakes - these colors are our love letter to what makes our homebase uniquely it’s own. \u003c\/em\u003e\u003c\/span\u003e","image":{"created_at":"2019-04-10T10:55:08-04:00","alt":null,"width":1681,"height":1060,"src":"\/\/www.weareruggedbeauty.com\/cdn\/shop\/collections\/LakeDay.png?v=1554908108"}},{"id":157854466145,"handle":"long-lasting-nail-polish-colors","title":"Long Lasting Nail Polish Colors","updated_at":"2023-12-02T18:40:07-05:00","body_html":"","published_at":"2019-12-04T15:40:19-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Polish"},{"column":"title","relation":"not_contains","condition":"copy"}],"published_scope":"global"}]
This calming grey polish was inspired by the rocks and pebbles found on nature's shorelines, oceans and beaches! This beachy neutral nail polish is perfect for your next beach vacation.
For the best, long lasting results, use one of our durable Base Coats, under two thin layers of polish (allowing for dry time between layers) followed by one of our protective Top Coats.
Large 15 mL/0.5 fl. oz bottle (with 2 mixing balls)
Non-Toxic & 21-FREE
Quick-Drying & Long-Lasting
Made In The USA
Vegan & Cruelty-FREE
Use collapsible tabs for more detailed information that will help customers make a purchasing decision.
Ex: Shipping and return policies, size guides, and other common questions.
1% of our annual revenue is given to non-profit organizations to help protect the Rugged Beauty that surrounds us all.
We're about real women, doing real things
Whether short or long, our customers aren't afraid to break a nail while they're busy taking care of their families, excelling on the job, staying active in the outdoors or working with their hands. They deserve a product that lives up to their busy lifestyle and helps protect their hardworking nails. Rugged Beauty gets the job done.
Because...
the deeper the mud, the more beautiful the lotus grows.
Rugged Beauty - The best!I took my new Rugged Beauty polish to the salon for a manicure. It’s beautiful polish and goes on easily with a gorgeous shine. Even the nail techs were very impressed!On Lavender Daze (Light Purple Nail Polish)
Stacey G. Apr 15, 2023
★★★★★
So Good!I love this product. So convenient to have a 2-in-1. It’s so strong and protective, yet shiny and beautiful to truly display the amazing color below!On 2-in-1 Base & Top Coat
